Know your source
See who grew, reared or made your food and where it came from.
The supermarket
made food anonymous.
We’re changing that.
We’re building Britain’s Founding Community for Independent Food.
Real food. Real people. Real stories.
Connecting you directly with independent British growers, farmers and makers.
Register your interest and sign up for launch updates.
Support independent
Help Britain’s growers, farmers and makers build stronger businesses.
Food worth discovering
Find seasonal, distinctive food chosen for quality and provenance.
One simple basket
Shop across different producers and check out once.
Choose what works
Collect locally, choose scheduled delivery or buy direct from the producer.
For shoppers
I’m looking for
better food.
Discover exceptional food from independent British growers, farmers and makers. Shop several producers in one basket, then choose from the collection and delivery options available for your order.
- Early access
- Help shape the platform
- Shop several producers in one place
- One basket and one checkout
- Choose collection or available delivery options
For producers
I’m an
independent producer.
Join a marketplace designed to help independent British food businesses reach more customers while retaining control of their products, prices, story and fulfilment choices.
- Reach local customers
- Retain your name, story and provenance
- Control your products, prices and promotions
- Choose the collection and delivery options you support
- Simple, fair and transparent
Help build a growing community
reconnecting Britain
with independent food.
500
Founding Members
launch goal
launch goal
50
Producer partners
initial network goal
initial network goal
Bristol and Aberdeen
Our first
launch regions
launch regions
100%
Built around trust,
transparency and people
transparency and people
Stories from
British producers
Every producer has a story. We share them so you can know the people behind your food.
Behind the build
updates
Follow our progress, hear what we’re learning, and help shape what comes next.
Help shape the future
of independent food.
Tell us where you live, what you want to buy and how you would prefer to receive it. Your answers will help shape our launch.
How it will work
Independent food. One basket. Flexible ways to receive it.
The choice and provenance of buying independent, made simpler through one marketplace and one checkout.
Discover
Explore distinctive food from independent producers near you and across Britain.
Add to one basket
Choose products from different producers and complete one simple checkout.
Choose how to receive it
Depending on your basket and location, collect from the producer, choose scheduled local delivery or receive products directly from the maker.